Dynamic Pricing
Take the guesswork out of setting your rates
RezExpert’s Dynamic Pricing helps you stay competitive, increase revenue, and automate rate adjustments using real-time demand, occupancy, and competitor insights. Operators get smarter pricing without extra admin, and complete control over how rates behave.
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What Is Dynamic Pricing?
Dynamic Pricing automatically adjusts your rates based on demand, occupancy, seasonality, and market activity. Instead of updating prices manually, RezExpert updates your rates in real time using the rules and boundaries you set.
How Dynamic Pricing Works
You decide the parameters — minimum and maximum prices, occupancy triggers, date ranges, and special conditions.
RezExpert then automatically:
- Increases rates during high demand
- Fills last-minute gaps
- Adjusts pricing for weekends, events, and seasonal peaks
- Optimises revenue day and night
You stay in control, while the system handles the heavy lifting.
Competitor Monitoring & Rate Shopper Tools
RezExpert’s integrated rate shopper gives you real-time insight into what similar properties in your region are charging.
See your competitors’ pricing for:
- Cabins & rooms
- Campsites
- Tours
- Houseboats
- Marina berths
You never need to guess the market again — you can react quickly, confidently, and with accurate data.
Full Control Over Your Pricing Rules
Dynamic Pricing in RezExpert is not a “black box.”
Operators can:
- Set price floors and ceilings
- Create rules for occupancy, season, or specific dates
- Override pricing whenever required
- Lock in specials or packages
- Create different strategies for cabins, tours, marinas or sites
Your business, your pricing, with automation to support it.
Key Benefits at a Glance
RezExpert Dynamic Pricing helps operators:
- Automatically adjust rates based on demand, dates, and occupancy
- Monitor competitor pricing in real time
- Increase revenue and maximise occupancy
- Reduce manual price changes
- Apply separate strategies for accommodation, tours, and marinas
- Save hours of admin every week
Book a Demo Today with RezExpert
See how Dynamic Pricing can increase revenue and simplify your pricing strategy.
Frequently Asked Questions – Dynamic Pricing
Short answers to common operator questions about RezExpert’s Dynamic Pricing tools.
Pricing Automation
Question:
Does Dynamic Pricing change my rates automatically?
Answer:
Yes. You set the rules, and RezExpert automatically adjusts your pricing based on occupancy, demand or date ranges.
Competitor Analysis
Question:
Can I see what my competitors are charging?
Answer:
Yes. The built-in rate shopper tools let you monitor competitor pricing in real time to make informed decisions.
Control & Overrides
Question:
Can I override prices or lock in specials?
Answer: Absolutely. You can override, lock or adjust any rate at any time — you stay in full control.
Different Strategies
Question:
Can I use different pricing rules for different parts of my business?
Answer:
Yes. Create separate pricing strategies for cabins, sites, tours, marina berths or any unit type you manage.
Revenue Outcomes
Question:
Will Dynamic Pricing increase my revenue?
Answer:
Operators using RezExpert optimisation tools have seen higher occupancy and improved revenue through automatic adjustments based on demand.




